SEGA di CAVAION, Italy -- When you're a major celebrity, the whole world -- or, at least, one of the world's largest stone yards -- can be your one-stop shopping center.

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Brad Pitt made the rounds last week at Antolini Luigi & C.'s headquarters here. This led to a flurry of celebrity-gossip websites posting articles about the superstar picking out stone for one of his residences.

That's all there is to it, save for some pictures of Pitt posing for snapshots with a large crowd of Antolini employees. And, of course, a positive spin on stone in the media, for a change.

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